Miami HEAT Social Media — Joanna Diaz

Miami HEAT Social

With over 6 million Instagram followers and 5 million followers on Twitter, The HEAT have a dedicated base of fans. Also, throughout the course of the previous year, the HEAT have been tagged about 800,000 times on social media.

NBA Dunk Week

Best Dunks In HEAT History on NBA.com.

Wallpapers

#WallpaperWednesday evolved into a regular post where we could offer fans a fresh take
on classic photographs, spotlight games, or simply have fun with various design aspects.

Holiday Promos

Using homepage graphics, landing sites, emails, and banner advertisements, I promoted sale events online. I redesigned several digital components and produced cross-channel content. To strengthen the brand and increase client interaction, special initiatives were developed.

Game Day Graphics

Every game, we created a gamely graphic to promote the game details.
Depending on the campaign, the design aesthetic could differ.